Cloak & Dagger Brewing Company was developed from the ground up — logo, packaging system, and visual identity — designed to give the brewery a distinctive voice on the shelf and behind the bar.
Client
Objective
Create a concept-driven brand identity for Cloak & Dagger Brewing Company that helps the brewery stand out in a crowded craft beer market. The goal was to develop a distinctive logo, packaging system, and visual language that could carry across a lineup of beers while remaining cohesive, memorable, and recognizable on the shelf.
My Role
Conceptualized and designed the full visual identity for Cloak & Dagger Brewing Company, including the logo, packaging, and label illustrations. Created a surreal illustration style and bold typographic system that gives each beer its own character while maintaining a cohesive look across the lineup.